Orbital Transport und Raketen AG can claim to be the first private company to attempt to develop a commercial orbital launch solution. Founded by Lutz Kayser and counting Wernher von Braun among its advisors it had a novel approach to commoditizing rocket hardware to create a launch solution that could scale to requirements. It also performed most of the testing and launches in African nations ruled by dictators in addition to making France and the Soviet Union unhappy about a German developed rocket. The 2015 interview with The Guardian is here:
And there is a feature length documentary called 'Fly Rocket Fly' which has been shown at film festivals but not released properly in the US
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